AILET 2013 Question Paper with answer key for online practice

I) Moving one by one step away from the expected with the graphics andphotography can also create reader’s interest.
II) Try using a conceptual image or photo to highlight your main message versusvery first thing to come to mind when thinking about your product or services.
III) Another form of contrast is in the actual design.
IV) An unusual fold in a brochure or direct mail piece can add excitement